
3
Dialogic
®
Brooktrout
®
SR140 Fax Software –
ISV Value Proposition
Simplify Logistics and Deployment
– Support and sell a complete software-only fax server
– No inventory to be concerned with; no field upgrades; no
need for RMAs; no PCI/PCIe slot considerations; no need to
open server
Extend software revenue streams
Sell software upgrades with existing software products
www.dialogic.com
Slide 7
Easy to Support
– Integrate to one API; benefit from board based PSTN/FoIP,
and host-based FoIP
Uses minimal amount of server processing power
– ~3%, 30 channels simultaneous fax, 3.0 gig P4 processor
(without app)
Software and License Distribution
Dialogic offers licensed Host-Based Fax software products using the Dialogic
®
Brooktrout
®
API
Our software will be embedded in the ISVs products
We will ship Dialogic
®
Brooktrout
®
SDKs to ISV Partners; ISVs will distribute
Dialogic
®
Brooktrout
®
SR140 Fax Software with their applications
Dialogic will sell Dialogic
®
Brooktrout
®
SR140 Fax Software licenses in a similar
way we sell boards via traditional sales channels
www.dialogic.com
Slide 8
ISVs CD ROM
ISV application
Dialogic
®
Brooktrout
®
SR140 Fax
Software and Tools
Dialogic
®
Brooktrout
®
TR1034 Fax
Board Drivers
Software Licenses
ISVs, their Channel and VARs will
sell Dialogic Licenses via normal
channels of distribution
– Think of them as valuable tokens
– They provide the right to use certain features of our
software, i.e., fax channels
– A Dialogic
®
Brooktrout
®
SR140 Fax Software license
is just a board virtualized
www.dialogic.com Slide 9
,
Licenses are “node-locked” to one computer
– Involves product activation between Dialogic and the
end-user
• Quick, easy
– In software business, a well recognized way of
preventing piracy
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